New Yap City
I’m a native New Yorker, and I like to Yap.I Yap all day long. I’m a sales guy, and its my job.But I also Yap in public - on the subway, on the bus, on the street. I’m that guy who asks you what book you’re reading, what instrument you’re carrying, how your day is going.Some people look at me like I’m crazy. But most people don’t. Actually, most people seem pretty relieved to have someone to talk to, to have a reason to look up from their newspapers and cell phones and ipods and just talk.About 3 months ago, I started my own social experiment - to talk on every subway ride I took just to see what would happen. And some pretty amazing things took place.I met a guy who sells DVDs from a backpack and we compared sales techniques (gotta be friendly and persistent. Gotta read your customer). A guy standing next to us got curious, and he made a sale right there.Today I met the CEO of OutMusic who’s producing the first Out Music Awards show since 2007, and we exchanged business cards.I met a guy on his way to a major college entrance exam and helped him stay calm and be focused.So I started thinking - what if there was a way to symbolize to people that I’m open to talking. That if they want to connect with someone, meet someone new, change their commuting experience, that I’m here and on the same page.And what about other people who feel the same way that I do? That New York is one of the most diverse cities on earth, but that we never really get to know people outside of our little circles? And that the subway - what could the great melting pot of the city - is perhaps the biggest missed opportunity of all.NewYapCity is for people who have a different vision of New York, who know that just because everyone else accepts silence and averted eyes and cold mass transit faces, that they don’t have to.NewYapCity is for people who want more out of their city and aren’t afraid to say it.
